Fifth Ethics Discussion

No, I don't think you should force anything upon anyone, and especially shouldn't insult your customer base. It violates corporate ethics by insulting the Chinese Heritage. I believe good intentions should be enough to adress issues in cross cultural communication. However, the whole dilemna could have been avoided if they had done more research. I believe mishandling of cultural differences could mean permenant loss of business. I mean, the offended consumer might be scared by the impressions of the commercial. As I said, this could have been avoided by conducting more researh, or by having a branch of the company and employees in the country itself. I would prevent this from happening by hiring a person from the country which the ad is being broadcast in, and ask for there opinion of the commercial with there background. If they are not offended then broadcast the commercial to everyone.

Free Post

Today is a great day to be a Chicago Bears fan. After the Bears won there second victory against the divisional Detroit Lions. This gives the Chicago Bears soul posession of first place. Who were previously tied for the division lead with the Lions. This victory is crucial, because it gives the Bears the Tie Breaker in case the two teams end up tied for the lead at the end of the season.